ONE MINUTE BRIEFS
Graphic Designer / Twitter user
September 2017 - Present day
One Minute Briefs is a Twitter page that releases daily briefs to advertise certain things, the result should be created in one minute.
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This is a great way to get my creative juices flowing and has taught me to 'just go with it' when it comes to ideas. It's also an excellent community of people inside and outside the industry, supporting ideas and designers.
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In 2018 my advert for Superglue won the One Minute Brief of the year at the annual OMB event, which was a great achievement of mine. My Avoid Face Touching advert was also a success, receiving a lot of positive engagement with 91 retweets and almost 300 likes.
I'm currently the in-house designer for a hygiene manufacturer called Brightwell Dispensers. As the sole designer, I am responsible for Brightwell's visual identity both online and offline including, but not limited to, brochures, product catalogues, NPD branding and collateral, product datasheets, monthly eshots and all social media visuals.
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Brightwell has been valuable to and helped me gain marketing experience, learning new skills such as creating and building eshots using Spotler and CRM, utilising all aspects of LinkedIn and learning about the products, identifying USPs and promoting the key features.
Hello, I'm Abi
I'm a Birmingham-born, London-located Graphic Designer with a wealth of experience in both agency and in-house design, working on products ranging from charity and confectionary sectors to health and hygiene.
Why do I do what I do?
The thrill of receiving a brief and diving into a sea of ideas and possibilities is what drives me. Each project offers a unique opportunity to find innovative solutions and communicate messages effectively, making the creative process exciting and distinct for every designer.
What have I done?
I've had the privilege of working on numerous exciting projects throughout my career. Notable highlights include creating and developing a new soap and paper dispenser brand from concept to market, encompassing a wide range of marketing collateral and campaigns. Additionally, I successfully set up an Etsy shop, where I handled all aspects of branding and product creation.
Eleanor Westwood
Account Director
Marks Design
"It has been an absolute privilege working with Abi. She is highly organised, agile, with an impeccable eye for detail and consistently delivers beautiful creative on brief and to deadline. Her work is always presented with sound strategic thought and clear rational. She takes full ownership of every project, immersing within a brand and can be relied upon to deliver above and beyond expectations. Abi is an asset to any company, and I would highly recommend her."