ONE MINUTE BRIEFS
Graphic Designer / Twitter user
September 2017 - Present day
One Minute Briefs is a Twitter page that releases daily briefs to advertise certain things, the result should be created in one minute.
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This is a great way to get my creative juices flowing and has taught me to 'just go with it' when it comes to ideas. It's also an excellent community of people inside and outside the industry, supporting ideas and designers.
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In 2018 my advert for Superglue won the One Minute Brief of the year at the annual OMB event, which was a great achievement of mine. My Avoid Face Touching advert was also a success, receiving a lot of positive engagement with 91 retweets and almost 300 likes.
I'm currently the in-house designer for a hygiene manufacturer called Brightwell Dispensers. As the sole designer, I am responsible for Brightwell's visual identity both online and offline including, but not limited to, brochures, product catalogues, NPD branding and collateral, product datasheets, monthly eshots and all social media visuals.
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Brightwell has been valuable to and helped me gain marketing experience, learning new skills such as creating and building eshots using Spotler and CRM, utilising all aspects of LinkedIn and learning about the products, identifying USPs and promoting the key features.
For Cadbury World's 25th Anniversary brand refresh, I was responsible for implementing the new look across a wide range of materials, from brochures and signs to large out-of-home (OOH) banners. I ensured that each marketing piece featured clear layouts and strong composition, effectively managing large amounts of copy while maintaining visual appeal.
